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Visa launches ‘City of Dreams’ mobile game to boost financial literacy - Daily News Egypt

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Visa launches ‘City of Dreams’ mobile game to boost financial literacy

Visa announced the launch of a new mobile game called ‘City of Dreams,’ aiming to enhance the financial management skills of consumers and entrepreneurs.


Players need to learn how to manage finances and businesses to ensure they flourish, run smoothly

Visa announced the launch of a new mobile game called ‘City of Dreams,’ aiming to enhance the financial management skills of consumers and entrepreneurs.

‘City of Dreams’ is an open-ended game simulated in a compressed timescale, where the game never ends, but keeps unravelling with more situations and experiences.

The player’s goal is to build a successful business, sustain it financially, and expand it, in order to succeed. Players need to learn how to manage their finances and their businesses to ensure they flourish and run smoothly.

According to Visa’s press statement, the new game is part the company’s efforts to provide free, relevant, accessible, and innovative financial education to parents, teachers, students, and consumers.

Moreover, the company does not only aim to provide high-quality personal finance materials to those who need it, but also to advance the element of financial literacy in schools and for people of all ages by partnering with financial institutions, non-governmental organisations, and policymakers.

Visa launched an award-winning ‘Practical Money Skills’ programme, which strives to link consumers, educators, banks, and governments to the tools and resources they need, helping individuals and communities develop their money management skills.

For the past 21 years, Practical Money Skills has equipped people of all ages worldwide with money management tools and resources, through curriculum, educational games, mobile apps, videos and financial calculators, as well as financial literacy theatre roadshows, radio series, storytelling sessions, and personal finance research.

Under the programme Visa collaborated with the US National Football League to launch an interactive game that engages students, while teaching them money management skills.

On the other hand, the company launched a World Cup-themed game called ‘Financial Soccer’ that tests players’ personal finance skills, as they try to advance down the field.

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https://wwww.dailynewssegypt.com/2018/09/10/visa-launches-city-of-dreams-mobile-game-to-boost-financial-literacy/
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